Planning a trip to Korea as a K-POP fan? Discover the top 5 must-visit K-POP locations in Seoul, including entertainment agencies, fan cafes, and concert halls.
K-POP Fans’ Ultimate Seoul Travel Guide 🎶
K-POP has taken the world by storm, and every year, thousands of fans visit Seoul to experience their favorite idols' world up close. Whether you want to see where BTS practiced, shop for official merchandise, or even attend a live music show, Seoul has everything for K-POP lovers!
Here are the top 5 must-visit K-POP hotspots in Seoul for international fans.
1. HYBE Insight Museum – The Ultimate BTS Experience
📍 Location: 42 Hangang-daero, Yongsan-gu, Seoul
🎟️ Entrance Fee: Approx. 22,000 KRW (Reservation required)
⏰ Opening Hours: 11:00 AM - 7:00 PM (Closed on Mondays)
HYBE Insight is a must-visit for BTS fans. This museum showcases the history of HYBE artists, including BTS, SEVENTEEN, and NewJeans. You can explore exclusive behind-the-scenes content, stage outfits, and even see BTS's handwritten lyrics and practice videos.
2. SMTOWN &STORE – K-POP Merchandise Paradise
📍 Location: 111 Dosan-daero, Gangnam, Seoul
🎁 What to Buy: Exclusive NCT, EXO, aespa, and Red Velvet merchandise
⏰ Opening Hours: 10:00 AM - 8:00 PM
If you love SM Entertainment artists, this is the place to shop! SMTOWN &STORE offers official merchandise, including photo cards, albums, accessories, and limited-edition collectibles. Some items are only available in Korea, making them a perfect souvenir for K-POP fans!
✔ Pro Tip: Check the official SMTOWN website for stock updates before visiting.
3. MBC Dream Center – Watch a Live K-POP Music Show
📍 Location: 869 Janghang-dong, Ilsan, Goyang-si, Gyeonggi-do
📺 Famous Show: Show! Music Core
🎟️ How to Attend: Apply for tickets on the MBC official website
Want to see your favorite idols perform LIVE? MBC’s Show! Music Core offers international fans a chance to attend real K-POP performances. The experience of watching an idol group perform in person is unforgettable!
4. K-Star Road – The Heart of K-POP in Gangnam
📍 Location: 432 Apgujeong-ro, Gangnam-gu, Seoul
🚶 How to Get There: 3-minute walk from Apgujeong Rodeo Station (Exit 2)
Gangnam’s K-Star Road is home to major entertainment agencies like SM, JYP, and YG Entertainment. The area features giant K-POP idol statues called “GangnamDol,” making it a great photo spot for fans.
✔ Pro Tip: If you visit between 1:00 PM - 3:00 PM, you might spot idols heading to their agencies!
5. K-POP Celebrity Cafés & Restaurants ☕🎤
📍 Café The Artist (BTS RM’s favorite) – Seongsu-dong, Seoul
📍 Otteu in Noksapyeong (Blackpink Rosé’s favorite café) – Yongsan-gu, Seoul
📍 MOS Burger Itaewon (Jungkook was spotted here!) – Itaewon, Seoul
Want to sit where your favorite idols once sat? Many cafés and restaurants in Seoul are popular among K-POP stars. Fans often visit these places, hoping to bump into a celebrity or take pictures of signed items left behind.
🔹 Essential Tips for Your K-POP Tour in Seoul
💡 Book K-POP tours in advance – Popular spots like HYBE Insight and music shows require reservations! (Check Klook for tours)
💡 Use KakaoMap instead of Google Maps – Google Maps does not work well in Korea.
💡 Check social media for real-time updates – Fans often share celebrity sightings on Twitter!
Final Thoughts
Visiting Seoul as a K-POP fan is an exciting and unforgettable experience. Whether you're exploring idol agencies, watching a live performance, or enjoying a BTS-favorite café, there’s so much to see and do!
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